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White Label Design Studio
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Privacy PolicyTerms & ConditionsIf you found this post chances are you might be wondering, "Amy, what the heck is a white label designer?" and friend, I've been there too. I was actually "white labeling" before I even knew what the term was, so there may be a chance you might already know, too.
(Kind of like how I was a Swiftie before I even knew what that meant... but that's a story for another day!)
But let's break it down! In the simplest form: a white label designer is a contract designer who works specifically with other design professionals and agencies. By definition, they provide design services on a project basis and work independently of the business they're contracting for (aka they're not a full-time employee).
Think of working with a white label designer like Taylor Swift working with her incredible backup dancers on the Eras Tour. You're the star of the show (aka Taylor), taking center stage and getting the standing ovation, while your white label dancer (I mean, designer) is behind the scenes, flawlessly executing every move and helping create an unforgettable experience for your audience. All work remains under your business's brand - you get to be the face of the amazing work while having expert support that makes you shine even brighter. It's a win-win!
When you're looking to scale your business as a one-person show, there's obviously going to be some hesitation about investing in another person to join your team. I get it! Your business is precious, you're known for your amazing client experience, and your design skills are the reason you're booked out. But let's breakdown why this might be the best thing to happen to you and your business:
Only you can know if you're ready to invest in design support (and there are a lot of factors that go into it) but by partnering with a white label designer, instead of hiring a full-time employee, you're saving money. Project-based pricing means you can easily budget fees into your client's investment, without worrying about benefits, paid time off, or guaranteed hours. It's more cost-effective and gives you total flexibility.
When you outsource design work, you're freeing up time to focus on what lights you up in your business or to just take time off for yourself. You can tackle those CEO-level tasks or finally take that trip you've been dreaming about - no more feeling chained to your desk, promise!
None of us can master every design platform out there, and honestly, you shouldn't have to! When you partner with a white label designer, you're getting expert help with the stuff you either don't have time to learn or just don't want to deal with. For example, are you a Showit designer looking to help a boutique with their Shopify store? You might not know Liquid coding, but you could partner with someone who does. This opens you up to exciting new projects and clients!
You'll finally be able to take on more projects without sacrificing quality. Or keep your current project load, charge more, and work less. That's the beauty of having support - you get to scale your business exactly how you want to. Think of it as having a design partner who creates amazing work while you stay the face of your brand!
Here's the fun part - you get to decide how this whole thing works! Want to keep it completely behind the scenes? Done. Want to tell your clients you have an awesome design partner? That works too! Think of it like having someone who's totally cool with you taking the spotlight while they make sure everything runs smoothly backstage.
When it comes to working with a white label designer, you might be wondering how the whole process works. Unlike hiring a traditional freelancer or full-time employee, these services are structured to be flexible and scalable for your business. My design packages are crafted specifically for fellow designers and agencies who want to maintain their brand quality while expanding their capacity.
I know investing in your business feels like a big step (and it is!). The good news? My services are priced per project, making it super easy to factor into your client work. My clients have actually found they can raise their own prices significantly after partnering with me - we're talking going from $2k website packages to $5k-8k! Plus, since you're only paying for the design work itself, it’s way more cost-effective than hiring a full-time designer. Download my pricing guide for more details!
Think of it as having a design partner who seamlessly fits into your existing workflow. You keep doing your thing - chatting with clients, managing projects, being the face of your brand - while getting expert-level design support that matches your standards perfectly. My clients love that I adapt to their systems and processes (whether that's Dubsado, Asana, or carrier pigeon... kidding about that last one), making the whole experience smooth and stress-free.
Your business reputation means everything, and you need to know your design partner gets it right every time. I've spent years collaborating with amazing designers just like you, learning their styles and standards until I could match them perfectly. My clients tell me all the time that they're booking bigger projects and raising their prices because they know they've got reliable support in their corner. Plus, we'll take time at the start to really nail down your preferences - think of it as creating your own personal design playbook!
Absolutely! Since everything's done under your brand, it's 100% yours to showcase. Add it to your portfolio, share it on your website, use it to attract more dream clients - whatever helps you grow your business!
Ready to explore how white label design could transform your business and give you back your time? Let's chat about creating something amazing together!
Last Updated: December 2024
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